NEW YORK — It behooves retailers to cater to the distinct tastes of members of today's fragmented kosher market. That message was conveyed here at last week's Cultural Food Expo by Menachem Lubinsky, president of Lubicom Marketing Consulting, during the session “State of the Kosher Industry: Traditional Kosher in Non-Traditional Places.” “There is a very significant market segmentation, and only the savvy marketers understand this,” he said. “To lump them together is sometimes unfair and ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.