GORDONSVILLE, Va. -- PBM Products here, the largest U.S. supplier of store-brand baby formulas, is being sued by Mead Johnson & Co. The lawsuit alleges trade dress infringement, false designation of origin and unfair competition related to the PBM introduction of store-brand infant formula that is a less expensive alternative to the Mead Johnson brand, Enfamil LIPIL, according to PBM. “Following the arrival of Defendants‘ copycat product, in approximately mid-May 2006, Mead Johnson has ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.