CINCINNATI — NFL players Mark Sanchez and Eli Manning may be the first celebrities to join Kroger Co.'s breast cancer awareness campaign, but the true stars are real-life survivors of the disease. More than 50 Kroger employees afflicted with breast cancer join survivors from PepsiCo and other sponsors on private-label and national-brand packages and signs in 2,500 stores this month. It's all part of Giving Hope a Hand, Kroger's fifth annual effort to raise $3 million for breast cancer ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.