Supermarkets have underperformed in housewares sales, but economic realities could change strategies
Place the corer gizmo next to the pineapples — a simple, logical, profitable, executable housewares strategy. On second thought, that move may not be quite so simple for food retailers. Otherwise, the food channel would see more cross-merchandising of highly profitable housewares products with related food and grocery items taking place across the aisles. The reasons this strategy isn't as pervasive as it could be are multiple and dependent upon each retailer's merchandising philosophy and ...
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