CHICAGO — Concentrated organic tea, air-popped potato sticks and single-serve frozen steaks were some of the items featured at the Private Label Manufacturers Association's annual trade show here Nov. 14-16.
In frozens, several vacuum-sealed meats were showcased, including individually wrapped sirloin steaks from American Foods Group, and kabobs from Concord Premium Meat.
In other categories, Big Train, Lake Forest, Calif., launched a concentrated organic tea that can be mixed with milk or a milk substitute to make spiced chai.
A trend in the coffee category is brands that donate a percentage of sales to a cause. Copper Moon Coffee helps the manatees; Luna Roasters' Project Cure provides medical supplies around the world each time five bags are purchased; and “Firehouse Blend” from City Brew Coffee Roasting donates to the International Association of Fire Fighters' Burn Foundation.
Separately, Teva Foods introduced “Smart Fries,” air-popped potato sticks that have 80% less fat than regular chips, and Vimpex International featured single-serve, shelf-stable vegetables. Available in corn, carrots, beans and green beans, they're sold under Wal-Mart's Great Value line.
New store-brand microwavable meals are also on the market. Among other items, Comarco Products introduced microwavable sausage meal pouches, while Bubbles Baking showcased fruit-filled pancakes.