New distribution strategy positions O Organics in food service
O Organics beverages are now available not only in Safeway stores, but also in select high schools and office cafeterias in Northern California. That's because Safeway, in a first-of-its-kind partnership, has teamed with food-service giant Sysco Food Services to market O Organics private label in the food-service channel in Northern California. “Organic products are under-represented throughout the food-service channel, and Sysco provides a unique partnership that allows us to meet ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.