Retailers apply sophisticated data intelligence to cut through the unpredictability of seasonal planning
Product orders for the July 4th holiday were planned months out. Now retailers can reap the fruits of their labor or start moving unsold patriotic gear, fireworks, patio sets and summer paraphernalia to the clearance area if they didn't get their seasonal forecast right. Right forecasting has become critical at a time of high inventory costs and thin retail margins, which are challenged by consumer resistance to retail price hikes due to rising product costs that retailers have been passing ...
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