PHILADELPHIA — Consumer respondents to the Retail Customer Dissatisfaction Study, conducted by the Verde Group and the Baker Retail Initiative at the University of Pennsylvania’s Wharton School, cited not being able to find a salesperson as the biggest detriment to their shopping experience. It was noted by 33% of respondents who reported a problem. Many of these shoppers are so annoyed by the lack of sales assistance that they won’t go back to the store at all. The study found that ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.