CONCENTRATED laundry detergents led the charge toward greater supply chain efficiency and made the most of more limited shelf space in 2007. Packaged in a smaller vessel but still packing the same punch, the category became the darling of Wal-Mart and the focus of one of the retailer's far-reaching directives. In October, the industry giant began replacing all conventional liquid laundry detergents in its Wal-Mart and Sam's Club stores with concentrated formulas in smaller bottles. With its ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.