Coca-Cola has become the largest shareholder of Keurig Green Mountain by increasing its stake in the single-cup coffee giant to 16%, according to reports. Earlier this year, Coca-Cola purchased a 10% minority equity stake in the company for an estimated $1.25 billion and agreed to provide its beverages in single-pod form for the Keurig Gold cold-beverage machine, scheduled for release later this year. Tom Pirko, president of beverage consulting firm Bevmark observed that the strategy is part ...
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