Retailers can increase sales in deli and prepared foods by focusing on the trends and innovations consumers are looking for, according to panelists in Supermarket News’ webinar “Fresh Insights: Surveying the Deli Landscape.” Only one in four shoppers is a deli shopper, and it’s very difficult to convert those who avoid the department, said T Fuqua, brand manager, Tyson Foods. Instead, retailers should concentrate on inducing deli customers to spend more. There are ...

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