ARLINGTON, Va. — Food Marketing Institute is scheduled to unveil today a revamped version of its online recall portal, dubbed Rapid Recall Exchange, that it hopes will facilitate the dissemination of recall information.
“We have learned there were things we could do to enhance the system, to make it more user-friendly and to make it easier to convey the information that needs to be conveyed in the unfortunate event of a recall or a withdrawal,” Leslie G. Sarasin, president and chief executive officer, FMI, told SN last week.
FMI has continued to partner with standards group GS1 US, based in Lawrenceville, N.J., on the portal, which debuted in its original form earlier this year and supported five recalls.
The new version has been in test since late last month after improvements based on consultation with users. Among the key changes are a two-way communication mechanism that allows receivers to respond to suppliers about their actions related to recalls, and an interface that facilitates data entry for suppliers.
FMI is promoting a free trial sign-up period through Oct. 30 that allows users to test the system through the end of the year. Annual fees to use the portal range from $250 to $750 for receivers and from $300 to $2,100 for suppliers, based on annual revenues. As of last week eight wholesalers, 53 retailers and 40 manufacturers were subscribers.
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