Employees aren’t the only ones to benefit from H-E-B’s wellness initiative. Consumers will also get a chance to get in shape, courtesy of H-E-B.

Twenty-five people from across Texas will be chosen to participate in a 16-week consumer version of H-E-B’s “The Slimdown Showdown.”

Chosen participants will attend a “Fit Camp” June 15-18, in San Antonio. During Fit Camp, professionals from The Cooper Institute and H-E-B will offer education to the contestants on proper nutrition, physical activity and weight management. After Fit Camp, the contestants will return home to apply what they learned.

The person whose health has improved the most after 16 weeks will win $10,000.

Customers can enter at www.heb.com/healthy through Feb. 29. All participants will be announced on or before May 1.