LAS VEGAS — Fusing shoppers' desire for healthier foods with their need to keep things simple resulted in the Healthy Ideas shelf-tag program at Stop & Shop and Giant-Landover stores, a company official told attendees at the FMI 2010 Show here this month. Healthy Ideas identifies products at Stop & Shop and Giant stores that meet legal criteria of “healthy” as defined by the Food and Drug Administration and bolstered by input from Ahold's own nutritionists, other government ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.