Three studies out recently are confirming what many supermarket executives already know: More consumers are looking for products making environmentally friendly claims, and will buy them provided they're not too expensive. Research by Mintel shows that in 2007, there was a 200% increase in the global number of new “green” product introductions over the year before. Both the products themselves and the packaging were included in the results. The demand is forcing changes up and down the ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.