UNTIL ABOUT FIVE YEARS AGO, very few people had heard of these fruits. Many have exotic names like goji berry and a├žai, are sourced from the hillsides of interior China or the Amazon rainforest, and bring with them ancient stories of health. Modern-day research shows they are full of antioxidants, and therein lies their true power. According to SPINS data, sales of superfruit-containing supplements in conventional supermarkets currently total $8.3 million, up nearly 31% from the $6.3 million ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Salary Survey 2015

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.