WITH A SHAKY ECONOMY and unemployment numbers at a 14-year high, consumers feeling the need to buy less are inherently motivated to plan ahead. One of the biggest concerns, especially for those facing job loss and disappearing health care coverage, is the maintenance of good health. For many, taking preventive measures means swallowing supplements. Vitamins, minerals, condition-specific formulas and other compounds are just as important as that morning cup of coffee or orange juice. “So ...

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