Prescriptions are down and people are opting for more basic products than those positioned as health and wellness, said Charles Yahn, vice president, sales, retail development and pharmacy, Associated Wholesalers Inc., Robesonia, Pa. While price has become the top priority, health consciousness remains high, he said. “Natural and organic sales are a little slower, but if the price is right, then sales are holding their own.” Yahn finds many people following the advice of the popular book, ...

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