CONSUMERS LIVING WITH CERTAIN HEALTH CONDITIONS are going back to school. This time, however, the hallways are supermarket aisles, and the backpacks are replaced with shopping carts. “As a retailer, we want to provide our customers with tools to make better decisions when it comes to health and wellness,” said Amy Simeri-McClellan, market research supervisor for Martin's Supermarkets in South Bend, Ind. “We like to believe that our classes encourage healthier eating, and that the customers ...
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