Tough times imparted valuable lessons to the health and wellness industry, say respondents to SN Whole Health’s annual WH Asks poll. After a few sobering years that saw the recession and its aftereffects play out, companies have fought back with go-to-market strategies that are anything but niche. “Supermarket retailers are pricing more aggressively to compete in this space, reducing the historical premium associated with these sales,” noted one respondent. Fueling ...
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