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The Panelists

Ruth Kinzey Kinzey is founder and president of The Kinzey Company. For the past 30 years, Kinzey has helped organizations protect and enhance their reputations through communication strategy development and implementation. During that time, she also served as senior vice president of communications and public affairs for Stop & Shop/Giant-Landover. Matthew Saline Saline is the founder and chief executive

Ruth Kinzey

Kinzey is founder and president of The Kinzey Company. For the past 30 years, she has helped organizations protect and enhance their reputations through communication strategy development and implementation. During that time, she also served as senior vice president of communications and public affairs for Stop & Shop/Giant-Landover.

Matthew Saline

Saline is the founder and chief executive officer of Mambo Sprouts Marketing, which creates and distributes quarterly newsletters, client-branded newsletters and in-store promotional and direct mail coupon programs. He also runs the company's research arm MamboTrak, an online consumer survey engine.

Kim Greenfeld

Greenfeld is principal of Campo Verde Solutions, a Needham, Mass.-based consulting firm to the organic and natural food industry, with a primary focus on private-label programs. She is also a former retailer, having spent more than 20 years at companies such as Trader Joe's and Whole Foods Market.

Judith L. Dodd

Dodd, a registered and licensed dietitian, is the corporate nutritionist for Pittsburgh-based Giant Eagle and an adjunct assistant professor at the University of Pittsburgh. Along with her practice, she is active in volunteer leadership, having served as the president of the American Dietetic Association.

Anna Soref

Soref is editor-in-chief of Natural Foods Merchandiser, a sister publication of Supermarket News published by Penton Media.