Raw food diets go by many names. Among the more humorous are the caveman diet and Paleolithic diet, both referring to emphasis on unprocessed, uncooked foods of the kind our ancient ancestors might have eaten. Yet sales of products marketed as raw are no joke. Dollars spent on “naturally positioned” cookies and snack bars classified as raw soared by nearly 30,000% to $388,300 in food, drug and mass stores over the past year, according to SPINScan Conventional, powered by ...

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