Raw food diets go by many names. Among the more humorous are the caveman diet and Paleolithic diet, both referring to emphasis on unprocessed, uncooked foods of the kind our ancient ancestors might have eaten. Yet sales of products marketed as raw are no joke. Dollars spent on “naturally positioned” cookies and snack bars classified as raw soared by nearly 30,000% to $388,300 in food, drug and mass stores over the past year, according to SPINScan Conventional, powered by ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.