Shop the Wall Philadelphia-area commuters waiting for the 7:35 have heard the call: Don’t just stand there killing time. Go food shopping! “We wanted to get the information out there that they could multitask and do some shopping while they were in transit, waiting for the train or the bus,” said Elana Margolis, a spokeswoman for Peapod, the Ahold-owned home-delivery service behind the virtual shopping trip. Welcome to the world of shopping walls. In early February, ...

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