OKLAHOMA CITY — Homeland Stores here, which operates 78 stores, has launched a new iPhone and Android mobile application that allows customers to use their smartphones to pay for groceries – one of the few grocery apps with that capability — along with other shopping aids.


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For now the free Homeland SwiftScan app, developed in partnership with mobile payments company DoubleBeam, Pasadena, Calif., will work at all Edmond and Norman locations with additional stores coming on board soon.

Customers will be able to pay by scanning a QR code at the register and selecting the payment option – linked to their checking account – on their phone once the cashier has completed scanning their items. 

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Customers who pay with their phones will also earn 20 cents per gallon off the price of gas at any participating Homeland or Shell Gas Station. Homeland customers will qualify for the discount each time they use their phone to pay for at least $25 worth of groceries in participating stores and provide their One Card at the time of purchase. They will also be able to use the app to locate stores, see weekly specials, create shopping lists and receive exclusive discounts based on purchase history.

“The mobile app will save our customers time and money each time they use the new Homeland app," said Darryl Fitzgerald, president and chief executive officer, Homeland Stores, in a statement.

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