IRI Summit 2014: Winning the Growth Race

March 10th - 12th, 2014 • Kissimmee, FL

Past Event:

The IRI Summit 2014 is all about taking you from insight to action, with an emphasis on bottom-line boosting results. We’ll hone in on what matters to your sales and marketing initiatives, with deep-dives into:

  • Kick-starting growth opportunities across categories and demographics
  • Strategies for smarter pricing and promotion
  • Mastering your marketing mix in the digital age
  • Paradigm-busting, profit-capturing analytics
  • The latest tools to maximize merchandising and assortment
  • Tales and takeaways from win-win retailer/manufacturer collaborations

Target Audience:  Senior level executives at consumer packaged goods companies and retailers.

Key Speakers:  Andy Callahan — President of Retail at The Hillshire Brands Company; Brian Cornell — CEO, PepsiCo Americas Foods; and Erin Hunter — Global Head of CPG Marketing, Facebook

Location Details

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Gaylord Palms Resort & Convention Center
6000 W Osceola Pkwy
Kissimmee, Florida 34746
United States

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