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Associated Food Stores Selects Price Optimization System

Wholesaler Associated Food Stores will implement the price modeling and optimization suite from KSS Retail, Florham Park, N.J., designed to model, refine, and optimize pricing and promotions.

SALT LAKE CITY — Wholesaler Associated Food Stores here will implement the price modeling and optimization suite from KSS Retail, Florham Park, N.J., designed to model, refine, and optimize pricing and promotions.

“Our goal is to leverage the best solutions available to provide the right guidance to our retailers, ensuring that they are able to deliver the utmost value for their customers,” said Brian Duff, senior vice president at Associated Food Stores, in a statement.

KSS recently announced that Spartan and Raley’s will be using its price optimization system.

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