DENVER, Colo. — The National Cattlemen’s Beef Association has named Trevor Amen, manager, channel marketing, western region. Amen most recently was market analyst, national meat purchasing office, Whole Foods Market. He began his career as a marketing trainee at Safeway, and later served as a national commodity specialist and buyer at Safeway. In his post at NCBA, Amen will work with retailers to market beef, with emphasis on increasing demand for beef among their current customers. Read ...

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