SPRINGFIELD, Mass. — Big Y Foods here has completed the rollout of a customer marketing system, Retalix Loyalty, from Dallas-based Retalix, at its 57 stores in New England. Big Y, which also employs Retalix’s StoreLine point-of-sale system, will use the loyalty application to handle targeted promotions, providing explanations of promotions on register receipts. The software ties together centralized operations, marketing management and special promotions, said Retalix. Read More of ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.