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Bloom Launches New Cart Technology

A Bloom store in Fort Mill, S.C., on Thursday launched a new cart-mounted technology system known as PAT (personal assistant technology) that allows shoppers to locate products, view a digital sales flier, look up recipes and access online shopping lists.

FORT MILL, S.C. — A Bloom store here on Thursday launched a new cart-mounted technology system known as PAT (personal assistant technology) that allows shoppers to locate products, view a digital sales flier, look up recipes and access online shopping lists.

The touch-screen device is being supplied through a previously disclosed partnership with Springboard Retail Networks, Toronto. The device includes a global positioning system (GPS) that alerts shoppers to price specials in their vicinity as they travel the store, and also has a built-in barcode scanner.

Officials for Bloom, a division of Salisbury, N.C.-based Food Lion, said they intent to roll the product out to other locations over time. Bloom and Springboard had announced plans to introduce the new technology last November.

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