ARLINGTON, Va. — The Grocery Center Store Initiative is a new collaborative effort involving the Food Marketing Institute and its members, a handful of manufacturers, and others who will demonstrate the significance of Center Store to total store performance. Nestle Purina PetCare Co., Kimberly-Clark, Anheuser-Busch, Campbell Soup Co., the Kellogg Co., The Nielsen Co., Willard Bishop and Accenture are members of a task force that will study shopper attitudes toward the role of Center Store ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.