NEW YORK — Internet grocer FreshDirect is seeking up to $100 million in new capital so it can expand to new markets, Richard Braddock, its chairman and chief executive officer, said in a report published Friday. FreshDirect last week began taking orders and making deliveries in Connecticut for the first time. Braddock in a Reuters report said he was looking to enter an entirely new market and was seeking expansion capital of $75 million to $100 million to do so. Read More of Today's Headlines
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.