HOUSTON — H.E. Butt Grocery Co. broke ground here this week on what would be its fourth location for the discount Joe V's Smart Shop banner. The third location, in the northwest area of Houston, is slated for an Aug. 31 opening. San Antonio, Texas-based H-E-B debuted the no-frills, price-impact Joe V's banner in 2010 with two locations in the northern and eastern areas of Houston. The stores offer a limited assortment of discounted grocery items in a warehouse-style format with a full ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.