DALLAS — Hy-Vee's longtime culture of focusing on the customer has produced a series of strategies that help the retailer succeed, said Mitch Streit, store director of Hy-Vee's 75,000-square-foot unit in Council Bluffs, Iowa. At the center of this approach is "making sure customers walk out of the store with an emotion that’s more positive than when they entered," he said during a session about customer experience management at FMI Future Connect 2011 here. Among the strategies he outlined: ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.