WASHINGTON — The Joint Industry Coupon Committee Friday called for industry comment on a proposed reduction in the size of the GS1 DataBar bar code that appear on coupons. The change, proposed by GS1 US on behalf of coupon issuers, would reduce the width of these bar codes by approximately 20%, enabling them to fit on smaller coupons and free up space on larger coupons. The width reduction is made possible by narrowing the width of bars and spaces in the bar code. On a normal coupon, the ...

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