SCHAUMBURG, Ill. — Nearly half (47%) of consumers polled for a Nielsen study would prefer CPG manufacturers manage rising costs by offering economy-sized packaging with lower unit prices. Close to one in five (17%) would rather suppliers introduce new, smaller package sizes at lower prices and 9% suggested suppliers downsize or modestly reduce the package size of products, while keeping prices the same. Other options include raising the price of existing items proportionally (8%), offering ...
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