WASHINGTON — An amendment that would allow for businesses to incentivize healthy lifestyles in the style of Safeway’s voluntary “Healthy Measures” program was approved by an 18-4 vote by the Senate Finance Committee as part of a health care reform bill. A spokesman for Sen. John Ensign (R-Nev.), who co-sponsored the bill, referred to it as “the Safeway Amendment” according to published reports. Safeway, Pleasanton, Calif., and its chief executive officer, Steve Burd, have advocated ...

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