WILLIAMSVILLE, N.Y. — Tops Friendly Markets here yesterday said it has named Diane Colgan vice president of sales development and marketing.
She will oversee brand management, advertising, loyalty and interactive marketing, and community and public relations.
Colgan most recently was vice president of marketing at Piggly Wiggly Carolina, Charleston, S.C., and before that was vice president of marketing at Bi-Lo, Mauldin, S.C., which like Tops was formerly part of Ahold USA. Prior to joining Bi-Lo, she held positions at Gerber Products and Belk department stores.
“Diane’s 20 years of marketing experience and her broad knowledge base in the grocery retail industry will undoubtedly make her an integral part of Tops’ future success,” said Frank Curci, president and chief executive officer of Tops, in a prepared statement.
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