CINCINNATI — Wal-Mart Stores received the highest scores in a study of shopper loyalty conducted by Colloquy here. The 2010 Colloquy Retail Loyalty Index shows that customers claimed the highest loyalty to Wal-Mart in many of the grocery and personal care regional categories, reflecting the importance of low prices in the recession. The 2010 index was built from a December 2009 survey of 3,500 U.S. consumers in five regions: Northeast, Southeast, Midwest, Southwest and Northwest. ...
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