BOSTON – The Whole Grains Council has launched a consumer photo contest, and is urging retailers to get their customers involved. Entering the competition simply requires uploading a photograph of someone – maybe a child with a whole grain muffin or cookie – enjoying a bona fide whole grain product. In-store bakery items that are whole grain, as well as those in the grocery aisles, qualify. “Our overall goal is to reach consumers who may not have realized there are so many different ways ...

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