JACKSONVILLE, Fla. — Winn-Dixie Stores here announced it is expanding the fuelperks! rewards program throughout Central Florida to include 62 Winn-Dixie stores in the Orlando and Daytona areas, allowing shoppers using the new Winn-Dixie Customer Reward Card to earn fuel discounts at more 150 participating Shell stations.
Winn-Dixie shoppers have so far saved more than $26 million via the program, which includes more than 300 locations throughout Georgia, Florida and Louisiana, officials said.
"By enrolling in this free program, and taking advantage of our many bonus fuelperks! rewards items inside the stores, our guests will be thrilled by how much they will save at the pump." said Dan Lafever, Winn-Dixie's regional vice president, in a statement.
For every $50 in qualified purchases using the new card at Winn-Dixie, shoppers earn a 5 cents-per-gallon discount on fuel that is redeemable on a single fill-up, up to 20 gallons at participating Shell stations. In addition, each week there are dozens of bonus items that can be purchased to earn additional fuelperks!.
The fuelperks! expansion is part of the retailer's ongoing partnership with Excentus Corp.