marketing

For retailers and restaurants with a knack for marketing, the local food trend has offered plenty of opportunities to tell their customers great stories...More

WEST DES MOINES, Iowa — Next Friday is Ladies Night, courtesy of Hy-Vee. On Friday, March 25, the retailer will host a Ladies Night at the Hy-Vee Conference Center here from 4 p.m. to 9 p.m. Proceeds will benefit the Juvenile Diabetes Research Foundation....More

If you spot a demo associate at Kroger staring at his iPhone, don't assume he's handling personal business on the company dime. If he's there on behalf...More

MONTVALE, N.J. — A&P is rewarding shoppers for their generosity as part of a first-of-its-kind cause marketing campaign that incorporates text messaging....More