SCHAUMBURG, Ill. — Executives from Safeway, Burt’s Bees and the Coca-Cola Co. were recognized last night at the Path to Purchase Institute’s Shopper Marketing Summit for their contributions to the in-store marketing industry. The 2013 Shopper Marketing Hall of Fame Inductees are (from left to right) John Mount, vice president of retail strategy and marketing, Coca Cola Refreshments; Spencer Blaker, director of global retail marketing, Burt’s Bees; and Mir Aamir, ...
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