A grocery co-op shows how QR codes can be a low-cost way to promote local vendors and educate shoppers
The Food Co-op in Port Townsend, Wash., a 39-year-old organic food market near Seattle with 5,000 active members, is carving out an unusual distinction for itself: the U.S. food store with one of the more active quick response (QR)-code programs. About a year ago, the 11,000-square-foot co-op with $11 million in annual sales launched an educational program to promote local and regional vendors with QR codes, the square, checkered two-dimensional bar codes that link smartphones to all ...
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