PEACHTREE CITY, Ga. — Efficient Collaborative Retail Marketing will host its annual Private Label Efficient Program Planning Session on March 30 through April 2 here at the Wyndham Peachtree Hotel & Conference Center, south of Atlanta. The three-day program will focus on reviewing and launching new products, as well as marketing initiatives and promotional opportunities in key private-label categories, including grocery, snack, beverage, dairy, frozen and natural/organic foods. In addition to presentations by industry experts, retailer attendees will have the opportunity to meet with product manufacturers in a series of prescheduled meetings, streamlined by ECRM's MarketGate Application Suite.
