NEW YORK — The National Advertising Division of the Council of Better Business Bureaus has recommended that St. Louis-based Beech-Nut Nutrition Corp. modify certain advertising claims for its baby food products. At issue are various ad statements, including “Beech-Nut is a better choice. Why? Because we do things exactly the way you would if you made your own baby food. We use high-quality, all-natural ingredients. And we don’t fluff our food with fillers. When you buy a jar of Beech-Nut ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.