Walmart will address the omnichannel shopper in one of three keynotes to be held at this year’s summit. The Walmart keynote (Tuesday, March 25, from 8:30 a.m. to 9:30 a.m.) will feature Andy Murray, Walmart’s first-ever SVP of creative. Murray oversees Walmart’s U.S. advertising, retailtainment, in-store TV, and the development of the corporate and co-op ideas. Before joining Walmart, Murray was the founder and CEO of Mercury 11, a marketing agency. Meanwhile, during the ...
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