SCHENECTADY, N.Y. — Along with its involvement on Facebook, Twitter, Pinterest, YouTube and other social media, Price Chopper is now using Instagram as a promotional tool.
The retailer has launched a football-themed promo on the photo-sharing site. To enter, contestants submit a photo of football-related recipes, clothing or family outings, and Instagram it using the hashtag #PCFootballContest.
One grand-prize winner will receive a flat screen TV, courtesy of Unilever. Ten other ...
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