In this jittery economy, coupons for health and wellness are particularly valuable right now. “Consumers don't want to leave their preferred brands,” said Brian Ross, general manager at Precima, a Toronto-based firm specializing in consumer insights. Shoppers have been able to take advantage of significantly deeper discounts because small and large companies alike are dropping coupons offering markdowns on single units, instead of multiples, and they're spreading the allowances far and ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.