Customers’ desire for meat-free dishes during Lent has many retailers thinking of creative new products and marketing opportunities, particularly in the seafood department. Northgate Gonzalez Markets, an Anaheim, Calif.-based chain with a predominantly Hispanic customer base, is holding cooking classes throughout February and March centered on traditional Mexican Lenten meals, including ceviches, chiles rellenos and capirotada, a dish similar to bread pudding. The classes are ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.