A permanent display of rotating meal ideas can encourage time-strapped customers to buy more items, according to the Innovation Center for U.S. Dairy’s recent report “Dairy Meal Solutions: Merchandising Works.” For 16 weeks, six retailers — Harris Teeter, Brookshire Grocery Co., Save-Mart, Weis Markets, Roche Bros. and Food City — offered refrigerated meal solution displays with recipes and ingredients. In these pilot projects, the retailers saw an average ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.